CT Graphic Designer - Caleb Prue Creative

College Recruitment Viewbook Publication Design

This viewbook was the primary physical piece for the Goodwin College January 2016 student recruitment marketing campaign.

Student recruitment viewbook publication cover design

The cover features bold typography, bright colors, and a large photo showcasing a successful student at commencement.

Publication design detail shot

Student photos and testimonials feature prominently throughout the publication.

Publication layout cover detail

Mini infographic blocks are incorporated into the design to highlight competitive differentiators to readers.

Publication page layout detail

Photos of actual students are featured throughout the layout as opposed to stock imagery.

Publication layout spread detail

Big bold typography and images are prominently featured throughout the design.

Publication layout spread full

All page designs are based on an underlying modular grid that allows for a structured layout containing type, images, and graphics.

Publication layout back cover design

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©2016 Caleb Prue

 

CT Graphic Designer - Caleb Prue Creative

Student recruitment viewbook publication cover design
Publication design detail shot
Publication layout cover detail
Publication page layout detail
Publication layout spread detail
Publication layout spread full
Publication layout back cover design